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ATLANTA A campaign for a presidential exhibit at the Jimmy Carter Library and Museum here from BBDO will break Feb. 9 in The Atlanta Journal Constitution.
The Atlanta agency’s largely pro-bono effort includes print ads that carry the tagline, “The presidents will see you now,” to promote a traveling exhibit of presidential paintings from the Smithsonian’s National Portrait Gallery.
Ads feature the portraits of John F. Kennedy, Thomas Jefferson and Richard Nixon.
Text by senior copywriter Mike Weidner that accompanies Norman Rockwell’s portrait of Nixon reads: “In this exhibit, sometimes it’s the light and shadow that contrast.
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