Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
BOSTON — David Goulden has joined EMC as executive vp, global marketing and business development. He reports to Joe Tucci, president and CEO of the troubled Hopkinton, Mass., data storage company.
Goulden will oversee all marketing and advertising efforts, succeeding David Donatelli, who moves to evp, storage platforms operations at the company.
EMC spent $3 million on ads in the first four months of 2002 after spending nearly $20 million for all of last year, according to CMR.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in