Trane Names FCB

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NEW YORK — Trane HVAC Systems & Equipment, a division of American Standard, has consolidated its commercial and residential air conditioning account at Foote, Cone & Belding in New York, the client confirmed Monday.

The shop beat out four other contenders, including New York shops Kirshenbaum Bond & Partners and OgilvyOne, for the estimated $7-10 million business following a review.

Residential and commercial ad duties were previously split between The Richards Group in Dallas and Carmichael Lynch in Minneapolis, respectively.



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