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Eleven, which recently launched a national interactive campaign for Kodak, has picked up the Ameristar Casinos account without a review.
The agency won the $10 million account thanks to a prior relationship with the client. A campaign due to break in July will feature TV, print and direct mail advertising.
“They are one of the premiere gaming companies in the nation, and their stock has gone crazy,” agency principal and creative director Rob Price said.
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