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You might not think of Terry Bradshaw as the ideal spokesman for Supercuts. But the balding football legend and sports commentator stars in new ads that tie in with the hair salon chain’s new NASCAR team.
The ads, breaking this week and airing in local markets, are from McCann-Erickson in San Francisco. They also emphasize the chain’s affordable haircuts. The budget was undisclosed. Supercuts spent $7 million on measured media last year, according to CMR.
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