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G Whiz has ended the third quarter with its first two account wins of the year.
Last week, the Grey Global Group company added new clients Majesco, a videogame developer, and the confectionery brands for Topps, best known for its trading cards.
Combined billings for both accounts are estimated at $15 million, the agency said.
The wins followed reviews that involved undisclosed agencies. G Whiz is Edison, N.J.-based Majesco’s first ad agency, while New York-based Topps’ incumbent was The Geppetto Group in New York, which did not participate in the review process.
“These wins are tremendous because we have entertainment in our heritage,” said Barb Martino, president and CEO of New York-based G Whiz.
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