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In the search for reasons why Foote, Cone & Belding abruptly left the $160 million Hyundai review last week, all roads lead to General Motors.
Interpublic Group chief John Dooner encouraged Brendan Ryan, head of FCB, to exit the review so as not to upset GM, according to sources. While the Detroit client has been willing to tolerate existing potential conflicts within the walls of IPG, it is said to have balked at FCB’s pursuit of an account that could represent a new conflict.
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