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Universal McCann Takes Sony's $600 Mil. PrizeNEW YORK—Universal McCann has been tapped to handle media planning and buying for Sony Corp. in North America. The client consolidated the estimated $600 million account following a review of roster shops. Starcom MediaVest, Mediaedge: CIA and OMD, which pitched with TBWA\Chiat\Day in Playa del Rey, Calif., were either cut or withdrew in earlier rounds of the process. Universal McCann beat out Arnell Group, which pitched with PHD, also in New York, for the account. Creative duties are handled by various agencies. Moran Ascends at MediaweekNEW YORK—Brian Moran has been named editor of Adweek Magazine Group's Mediaweek, part of VNU Business Publications in New York. Moran, 47, was previously executive editor of Mediaweek. Moran will be responsible for editorial content and the long-term direction of the magazine. He replaces William Gloede, who is leaving to become editor of Primedia's Cable World. Pepsi, FCB Finalize SettlementCHICAGO—PepsiCo and Foote, Cone & Belding last month finalized a settlement of a lawsuit in which Pepsi successfully sought to keep certain FCB employees from working on Coca-Cola business. The settlement, which had been reached in principle in November but remained unsigned [Adweek, Dec. 17], prevents about a dozen FCB employees from going near Coke work until June 1. The lawsuit led Coke to keep its brands at existing shops, and FCB isn't expected to pick up work until later this year. Y&R Seeks Production ChiefCHICAGO—Young & Rubicam here is looking for a new director of broadcast production following Karim Bartoletti's decision to move to Milan, Italy, at the end of March. Bartoletti is taking an executive producer's post at Film Master. He was hired by Y&R executive creative director Mark Figliulo in July 2000. BMW Introduces 7 Series With Fallon CampaignCHICAGO—BMW of North America will introduce its 7 Series line of cars with a new print and TV campaign from Fallon in Minneapolis. A 60-second TV spot set to air during the Olympics purports to show "a new perspective on driving," as a BMW owner offers directions to another motorist. The print campaign will break in national newspapers and magazines. The work retains BMW's tag, "The ultimate driving machine." BMW spends about $100 million a year in the U.S., according to CMR. Jeff Johnson Named WestWayne CEOATLANTA—Jeff Johnson has been tapped for the CEO spot at WestWayne. Outgoing CEO Ben West, 50, relinquishes operational and budgetary duties for the $400 million shop, but stays on as board chairman. Johnson, 49, was hired as president of WestWayne's Tampa and Miami offices in 1999; in 2000, he was named overall president. JWT's Corry Takes Marketing Post at Merrill LynchNEW YORK—Pat Corry, director of client and business development at J. Walter Thompson in New York, is leaving the agency to become director of marketing at JWT client Merrill Lynch's private wealth-management group, the agency confirmed. Corry, 38, who joined JWT in 1999, focused on business development and helped manage the Merrill and Unilever accounts. Agency president Bob Jeffrey is mulling several candidates for Corry's post. 2 DDB Ad Legends DeadNEW YORK—Two DDB advertising executives died in January. Larry Levenson, best known for his Volkswagen ads, including one in which the Beetle was compared to a lunar module space vehicle, died on Jan. 24 of cancer. He was 68. He was the brother of Bob Levenson, a creative director at DDB in the '70s. Bert Steinhauser, known for Clairol and Chivas Regal ads created during his 25 years at DDB, 1955-80, died on Jan. 6, also of cancer. He was 73. Heineken Confirms Split With Lowe NEW YORK—Heineken USA last week confirmed that it had ended its "U.S. and corporate" relationship with Lowe in New York. The split was expected [Adweek Online, Jan. 23]. Although sources indicated that the $60 million account is headed to D'Arcy Masius Benton & Bowles in New York, Heineken said that it has "not entered into any agreement with any other agency at this time." Lowe in London retains ad duties for Heineken in Ireland. Newswire RoundupMullen last week won the Joint Recruiting Advertising Program account, initially estimated at $15-20 million. Wenham, Mass.-based Mullen bested incumbent Bates in New York and three others, but the Department of Defense is considering eliminating ad spending this year in order to divert funds to the war on terrorism. … McCann-Erickson has landed the estimated $25-30 million Major League Baseball account without a review, the agency said. The incumbent was Foote, Cone & Belding in San Francisco. Media duties are handled by Universal McCann. … Church & Dwight has shifted an estimated $25-30 million in billings from brands like Arrid and Trojan in-house from Bates in New York. … U.S. Beverage is reviewing the estimated $6 million ad account of its Grolsch beer brand. Incumbent Gearon Hoffman is not defending. For the RecordIn a news story [Jan. 28], Dale Cunningham's age, 54, was misstated. Also, he is currently the CEO of Dale Cunningham Agency. … A photo in Adweek People [Jan. 28] should have noted that Peter Drakoulias accepted the Education award at the 2002 District Two AAF Diversity Achievement Awards event on behalf of the nonprofit he founded, The Torch Program.

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