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Larry Weber believes that a new generation of enlightened business leaders is building communities, not just companies.
That’s the thesis of The Provocateur, newly issued by Crown Publishing Group. It is the first book by Weber, who serves as chairman and CEO of the Interpublic Group’s Advanced Marketing Services unit in Cambridge, Mass.
The tome presents case studies contrasting old-school, military-style corporate execs (News Corp.’s Rupert Murdoch, Oracle’s Larry Ellison) with “provocateurs” such as Oprah Winfrey and Monster.com’s
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