S.C. Lottery Selects Third Winner

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

In yet another surprising turn for the South Carolina Lottery, the state’s procurement office has awarded its$7-8 million advertising contract to Newman Saylor & Gregory.

The Columbia, S.C., shop won the account in what lottery chairman John C.B. Smith called a “shoot-out” among the three original finalists: Erwin-Penland, Rawle Murdy Associates and third-place NS&G.

In September, Erwin-Penland of Greenville, S.C., was declared the winner. But after Rawle Murdy demanded a recount of the review scores, the contract was awarded to the Charleston, S.C.,



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in