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Déjà Vu: Eat Your Heart Out
For one ad exec, seeing a family gulping down their food in a spot for Tivo, created by Goodby, Silverstein & Partners, was enough to make him lose his appetite.
In the ad, which broke in May, a family stuffs down a chicken and salad dinner in order not to miss the season finale of a TV show. The scenario was all too familiar to Jim Henderson, creative director at Martin/Williams.
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