Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
NEW YORK — BrandBuzz, the two-year-old guerrilla marketing unit of Young & Rubicam, is extending its offerings to Europe, through the rebranding of a like-minded Y&R unit in the Netherlands.
Beyond the Line, a multidisciplinary branding shop in Amsterdam, is being renamed BrandBuzz Europe, effective Nov. 1. It will continue to be run by managing partner Kees Klomp.
The Amsterdam operation, which opened in 1997, has a staff of 12 and works for clients such as Philip Morris and ING Bank.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in