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Media buying for a major franchise group of Golden Corral restaurants has been placed in review, sources said last week.
The Dallas/Fort Worth Franchise Association will look at presentations from four finalists this week, a source close to the process said. The undisclosed finalists include two Dallas and two out-of-town agencies.
The association represents about 20 restaurants locally.
Golden Corral, based in Raleigh, N.C., has approximately 460 company-owned and franchised restaurants in 40 states. The Richards Group in Dallas handles creative and national media buying for the corporate account.
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