Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
BOSTON–Tourism executives are mulling the use of $6 million in hotel taxes to help the local industry recover following the recent terrorist attacks. One possible use for the money: a marketing push with a patriotic theme. That plan was proposed at an emergency meeting Friday, where officials estimated that Greater Boston-area hotels stand to lose in excess of $100 million by year’s end.
Acting Gov. Jane Swift would have to okay the use of those funds, which are currently being held for long-term projects.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in