Kamstra Accounts Shift to CL

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One of the remaining questions in the wake of the Interpublic Group of Cos. recent reorganization was answered last week when Carmichael Lynch absorbed Bozell Kamstra’s four Minneapolis clients.

CL will add up to $20 million in billings from clients Blue Cross/Blue Shield of Minnesota, Lawson Software, Hurd Windows and Wagner Spray Tech, said CL president John Colasanti. Agency executives will evaluate this week how many and who from Kamstra’s 60-person staff might move to CL, he said.

“It’s going to be a good opportunity to do some integrated work for some new brands,” Colasanti said.



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