Exile on Seventh Has a New GM

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Online Accounts Sign With Shop’s Atlanta, San Francisco Offices
ATLANTA–Exile on Seventh has shuffled its leadership and added two high-profile Internet clients.
The interactive shop has offices here and in San Francisco.
General manager Matt Thornhill, one of the principals of Loose Gravel, the agency that was acquired by Exile on Seventh–itself an offshoot of the Bay City’s defunct Left Field–to establish an Atlanta presence, is out. He has been replaced by Loose Gravel’s other top executive, Tom Lynch, who had been director of client services.
“You sell your agency, you have a certain perspective in mind, and it just didn’t work out,” Lynch said.



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