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Tobacco and tourism experience has paid off for Doe-Anderson.
The Louisville, Ky., shop has been named lead agency for Swed-ish Match U.S. of Richmond, Va., and Newport Aquarium in Newport, Ky. Combined billings are $5-7 million.
Doe won the cigar business in a review against area rivals including The Buntin Group in Nashville, Tenn., Keller Crescent in Evansville, Ind., and undisclosed agencies.
“We were looking for an integrated agency that fit certain criteria,” said David Price, director of cigars and pipe tobacco for Swedish Match.
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