This Old Bracket

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As all college hoops fans know, March Madness is almost upon us. Still, with 64 teams vying for the NCAA men’s basketball championship, the real challenge is keeping track of who’s left and who’s been sent home.

Not to worry. New ads from The Ballpark Advertising Agency touting ESPN’s online Tournament Challenge address the issue by spoofing a home-improvement show. Three new spots include a brawny man with a bad haircut and flannel shirt who demonstrates how to turn a big log into a bracket piece just big enough to hold the name of one of the competing teams.

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