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Highway One Founder Built Legacy

SAN FRANCISCO—Andrea Metzler, 47, president and founder of Highway One, died Nov. 7 after a long struggle with breast cancer. The 17-year ad and marketing veteran is credited with building the agency by attracting a number of blue-chip clients. As part of the D’Arcy network, the agency is now owned by Bcom3. An elder at the Moraga Valley Presbyterian Church, Metzler is survived by her husband and two teenage children.

Deutsch Gets Serious About DirectTV

LOS ANGELES—DirecTV and its agency Deutsch, Los Angeles, released a series of new commercials last week.





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