Chipless In Paris, L.A., N.D.

Gray, Kirk Pokes Fun at Markets Without Utz
WASHINGTON, D.C. – In its first television advertising campaign in more than 12 years, Hanover, Pa.-based Utz Quality Foods has adopted a quirky, humorous tone to make fun of cities where Utz potato chips are not available.
Longtime agency Gray, Kirk Vansant of Baltimore has created three 10-second TV spots that break today. The ads will be seen in client markets including Baltimore, Philadelphia, New York and Washington, D.C.
In “France,” an over-the-top Frenchman complete with black beret cries alligator tears because there’s no Utz in Paris.