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Incumbent Partners & Simons Replaces Client With ALTech Account
BOSTON–Security Dynamics Technologies has moved its ad account to Allen & Gerritsen following a review of undisclosed agencies.
Partners & Simons in Boston, the creative incumbent, split with the Bedford, Mass.-based client after a six-month relationship and did not defend the business, said Partners & Simons official Gib Trub. Executive changes at Security Dynamics prompted a “mutual” parting of the ways, according to Trub.
Carat Freeman in Newton, Mass.,
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