Woods-Unilever Pact

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.




Golf Ace Signs Product Development Deal
NEW YORK–Tiger Woods has inked another seven-figure deal, signing on to develop personal care products for Unilever.
A testimony to Wood’s drawing power, the deal does not grant Unilever traditional endorsement rights, but rather the exclusive option to explore and develop fragrance and other personal care products with Woods for the remainder of this year.
If the effort proves successful, the target date for any Woods personal care products hitting the market would be the fourth quarter of 1999, according to one source.





AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in