Fallon Adds Creative

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Fallon McElligott has named art director Matt Vescovo as associate creative director, rounding out its top-level creative ranks.
Vescovo, 30, who began his career at BBDO and made a name for himself at Cliff Freeman and Partners, working on award-winning ads for Little Caesars pizza, becomes the third acd under executive creative director Jamie Barrett.
Barrett, who pursued Vescovo for about a year, said he was impressed by his work, such as the “Training Camp” spot for Little Caesars and “Don” for Hollywood Video, and his ability to “fit in seamlessly” with people.

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