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ATLANTA – Three agencies have survived the first and only cut in a review for AMF Bowling Worldwide’s $10-15 million advertising account.
The trio still left standing, according to AMF vice president of marketing Merrell Wreden, is: The Martin Agency in Richmond, Va.; The Richards Group in Dallas; and Minneapolis-based Carmichael Lynch. Trimmed from the process were two agencies in New York, Hampel/Stefanides and Merkley Newman Harty, and Chicago Creative Partnership.
Finalists will make presentations to the client in Richmond during the week of May 25.
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