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Houston Herstek Favat in Boston may soon be working on anti-smoking efforts in the state of Oregon, thanks to an alliance with Asher/Gould in Los Angeles.
The state’s health division tentatively awarded its $4 million, 19-month contract to a group calling itself the Oregon Tobacco Prevention Alliance, a state health representative confirmed last week.
OTPA, which beat out two other contenders, includes Asher/Gould; Houston Herstek; Strategic Planning & Research, Portland, Ore.; and public relations firm Rogers & Associates and Western International Media, both Los Angeles.
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