Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
HOUSTON – Speculation about a potential review loomed as longtime Southwest Airlines marketing chief Don Valentine last week landed at Continental Airlines as senior vp of marketing. Sources revealed that locally-based Continental, under the aegis of just-exited marketing executive vp John Nelson, had a ‘highly informal’ chat in the last couple of months with at least one outside agency, including Ogilvy & Mather/Houston. Continental’s agency, Wells, Rich, Greene BDDP, New York, couldn’t be reached for comment.
Copyright Adweek L.P. (1993)
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in