Creative: Cannes - The Championship Season

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A selection of gold Lion Press & Poster and Film winners at the 47th Cannes Advertising Festival
Led by jury president Marcello Serpa of Almap/BBDO, two global panels, 43 creatives in total, selected the year’s best ads. The arduous process of reviewing 9,040 press and poster and
5,757 film entries wasn’t lost on Serpa, who joked the experience was aging him. “Every day I’m getting older,” said Serpa, 37. “Today, I feel 45. By the end of the week, I’ll reach the age of former presidents.”

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