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NEW YORK-Three undisclosed agencies have been selected by Vagabond USA, a Swedish junior fashion shoe marketer, as contenders in a review for its advertising account.
Shops that have been contacted or have met with the client include DiNoto Lee, Fallon McElligott Berlin, Mad Dogs & Englishmen and DeVito/Verdi, all in New York.
The client, which describes itself as similar to “Steve Madden but with a broader assortment, especially in athletic shoe wear,” is looking for an agency to “communicate the soul and core of the brand” to U.S.
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