Spark/KJS' Favorite Son

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Is the presumptive favorite for the Republican presidential nod in 2000, Texas Gov. George W. Bush can lay claim to a bandwagon. The latest to jump on board is San Antonio-based Hispanic ad agency Spark/KJS, which fronted a $4 million Spanish-language ad campaign for Bush’s Nov. 3 re-election effort.
The shop is ready to capitalize on its prize client. In a self-promotional mailer sent out last week to about 150 corporate executives, a full-page photograph of the former president’s son (shown here) is paired with a succinct message: “If you have high ambitions, hire us.

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