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Texans Begin Touting Secret E-Missives to Business Community
DALLAS–The Richards Group has won the $5-10 million advertising account of ZixIt Corp., a provider of Internet encryption technology.
The Dallas- based shop was selected following a review of an undisclosed number of national agencies, according to a company representative.
Richards has already implemented a print campaign for the launch of the client’s main product, ZixMail, a secure document delivery service.
The full-page ads appeared last month in The Wall Street Journal, Investors Business Daily and other publications.
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