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New York-based Katz Interactive Marketing has signed Revele Technologies as a client for its Katz Streaming Media Sales Network. Under the agreement, Katz, which sells streaming audio, will bring national ad- vertisers to Revele’s network of Web sites. The client is an Internet video-broadcast company that delivers video content and rich-media content to a targeted Internet audience.
MasterCard International has initiated a two-tiered program developed for the U.S. Hispanic audience: Spanish-language TV commercials and a community-based financial-management education initiative.
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