The Campaign Is Out There

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Some creative challenges are harder–and weirder–than others. Take the task facing San Jose, Calif., ad agency Elliott/Dickens Advertising.
The shop recently won an assignment to create the first national campaign for Silicon Valley’s SETI (Search for Extraterrestrial Intelligence) Institute.
SETI, which has been searching the heavens for signs of life since 1984, could use the hype. It was featured in the Jodie Foster film Contact (shown here), but had its funding pulled several years ago by the U.S.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in