Joe Hoke Outlines Exit Strategy

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M&H Chief Taps Chris Knopf as Successor
BOSTON–Joe Hoke plans to relinquish the mantle of chief executive officer of Mintz & Hoke to president and creative director Chris Knopf. The change will take effect Jan. 1.
Hoke will stay on as chairman of the Avon, Conn., shop and continue to head its board of directors. He will also continue to oversee the agency’s overall creative strategy.
“I’ve always felt an awesome sense of responsibility for this place,” said Hoke, who co-founded the shop 27 years ago.





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