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More Than 2 Dozen Shops Survive First Cut
CHICAGO–The John Nuveen Co. is in the process of whittling down a lengthy list of possible agencies for its $5 million account, but selection of finalists may be more than a month away.
After receiving 50 solicitations following an announcement of a review earlier this year [Adweek, June 1], the Chicago-based investment company is now calling as many as 30 agencies that made the first cut, sources said.
A company representative declined to provide a list of contenders, but said shops in Boston, Chicago, Minneapolis, New York and St.
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