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Choice Hotels Chooses 4 Finalists
ATLANTA—Choice Hotels International has narrowed the field in the review for its $35-40 million account. The four finalists: Arnold Worldwide, McLean, Va.; and Avrett, Free & Ginsberg; Bozell Kamstra; and Deutsch, all in New York. The next step is a creative pitch to be held in mid-January, according to consultant Laura Bajkowsky of Bajkowsky & Partners, also in New York. A decision is expected in late January. The Silver Spring, Md.-based
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