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Pfizer’s $70 Mil. Lipitor Account Decision Looms
NEW YORK—Five agencies await a decision in Pfizer’s $70 million Lipitor review, following creative pitches by New York shops last week. Presentations started with Gotham on Tuesday and ended on Friday with Kirshenbaum Bond & Partners, sources said. In between went Merkley Newman Harty, Cline, Davis & Mann and Messner Vetere Berger McNamee Schmetterer/Euro RSCG.
Agencies Emerge in Race for Revlon’s $100 Mil. Prize
NEW YORK—Ogilvy & Mather in New York, Raleigh, N.C.-based
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