Getting Dogged

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Word to the wise: Dogs are cute and all, but if you use them in your advertising, it might come back to bite you.

The Humane Society and Dawn Animal World News/media Watch are pretty ticked off about a Discover Card spot from Goodby, Silverstein & Partners in which a father inadvisably considers buying a cheap but ferocious hyena puppy for his daughter instead of a $600 beagle. The organizations condemned the ad for placing inordinate value on purebreds, which are often supplied by abusive puppy mills.

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