cross purposes

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A nonprofit group dedicated to fostering Christian ideals in the workplace is preparing to launch a slew of 30-second radio PSAs that feature a jingle with the line, “When your job needs a heavenly perk, contact Northeast Christians at Work.”

The year-old organization in Vernon, Conn., is sending 16 PSAs to religious and secular radio stations in New England, New York, Delaware, Maryland and Pennsylvania. The spots highlight various aspects of faith in the workplace and direct listeners to contact the nondenominational group for further information.

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