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Contenders Emerge; Local Shops Face Conflict Issues
BOSTON-Agencies have begun to surface in the review for the $10 million account of Stride Rite Corp.’s Keds division. Several of those invited to pitch are expected to decline, however, citing potential client conflicts.
Arnold Communications in Boston and Mullen in Wenham, Mass., have received pitch materials but are not expected to pursue the business due their relationships with Converse and Dexter Shoe Co., respectively, sources said. The Martin Agency in Richmond, Va.,
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