Why This Former JWT Leader is Happy to Be at a Mid-Sized Digital Shop

David Eastman on the benefits of being back in the trenches

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Specs
Who: David Eastman
Current gig: Managing partner MCD Partners, a digital experience design shop with estimated revenue of $20 million and offices in New York, Chicago and Rochester, N.Y.
Previous gig: Partner at MCD Partners and, prior, North American CEO of JWT
Twitter: @easto
Age: 51





What attracted you to MCD in the first place?
I wanted to go to something a lot more smaller and intimate where change can be effected quickly. I also missed being involved in cutting-edge digital work.

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