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After a global review of a handful of its biggest brands, Reckitt Benckiser has added three agencies to its creative roster.
Droga5 has picked up creative responsibilities on Air Wick and Clearasil, while McCann Erickson has landed Mucinex and Delsym. Wieden + Kennedy, meanwhile, has won Finish's creative account.
Global media spending was not available but in the U.S. alone last year, the brands collectively spent more than $100 million in media.
Most of the brands were previously handled by Havas Worldwide, which remains a leading roster shop that works on more than a dozen brands.
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