Horizon Media Ends Year With a BK Bang

Business came after a review

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Horizon Media's Burger King win comes at the end of another solid year for the independent media agency.

BK, which chose Horizon after a review, spends an estimated $250 million in media annually, and as such, becomes one of the shop's largest clients (others include Geico insurance and Corona beer).

Other wins for the agency this year include Vonage, Sleepy's, Fruit of the Loom, J. Crew and Edible Arrangements, while losses were limited to Ace Hardware and planning responsibilities on Mondelez' confectionery brands.

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