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In the second of three scheduled tracks, Adweek’s Brand Genius Think Tank event, in partnership with Time Warner, recently tackled the question of how the ever-expanding social graph is changing how we program marketing and entertainment via social media outlets like Twitter, YouTube and Facebook.
The afternoon’s dialogue kicked off with a keynote discussion between CNN Worldwide president Jeff Zucker and CNN anchor and correspondent Anderson Cooper, focused on how news gathering is being shaped by social influences.
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