Mary Baglivo Heads Back to Northwestern

Former Saatchi leader becomes CMO of her alma mater

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Mary Baglivo is going back to school.

Baglivo, the former CEO of the Americas and New York office of Saatchi & Saatchi, is joining Northwestern University as vp for global marketing and chief marketing officer. The hire is a reunion of sorts, as Baglivo is a graduate of Northwestern's Medill School of Journalism, Media, Integrated Marketing Communications, where she earned a master's degree in integrated marketing communications.

"We are excited to have someone of Mary's strength and capabilities to lead our branding initiatives," said Daniel Linzer, Northwestern's provost.

Baglivo left Saatchi this spring after more than eight years there.

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