Google Analytics is arguably the Google of free site analytics dashboards, but that hasn’t stopped other companies from developing their own tools, including Yahoo, which today unveiled the Yahoo Marketing Dashboard for small businesses.
“The number of online marketing options are growing….It seems like a new company or a new way of reaching consumers emerges each day, and for small businesses who don’t have agencies or a lot of background support, this proliferation of options is pretty challenging to manage,” said Shannon Parker Hane, director of product marketing for Yahoo Small Business.
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