Jack in the Box "Bus"

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What’s better than a Super Bowl spot featuring a bus crash? How about two of them? Some Super Bowl viewers were treated to two commercials revolving around bus accidents. One, a national spot for Doritos, showed a guy whose outrageous luck runs out with his bag of chips. And in local markets where Jack in the Box operates, viewers witnessed the chain’s mascot, the orb-headed chief executive character Jack get hit by a bus just as he is crossing “Hope” street. 

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