Diamond Foods Picks Deutsch/LA

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Diamond Foods has selected Deutsch/LA to handle creative and media duties on its line of snack products, capping an unusually long search process that began in May, the brand has confirmed.

The winner bested three other finalists that sources identified as WPP Group’s Ogilvy West in Culver City, Calif.; and independent shops Butler, Shine, Stern & Partners in Sausalito, Calif., and Mother in New York, said sources. Account revenue is estimated at $2 million.

Deutsch/LA, an Interpublic Group shop whose office is in Marina del Rey, Calif.,

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