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Volkswagen of America has narrowed the field in its $220 million creative review, a day after final presentations concluded, sources said.
Still in the running are Interpublic Group’s Deutsch/LA in Marina del Rey, Calif., and Omnicom Group’s Goodby Silverstein & Partners in San Francisco, according to sources. Two other contenders, Omnicom’s DDB in New York and independent Wieden + Kennedy in Portland, Ore., have been eliminated.
Final presentations took place Monday and Tuesday at the client’s headquarters in Herndon, Va.,
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