Telemundo Boots Up 12 Sponsors for USA vs. Mexico

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Twelve major advertisers have been lined up to sponsor today’s (Aug. 12) telecast of the US vs. Mexico World Cup qualifying match on both Hispanic broadcast network Telemundo and its cable network mun2.

The advertisers include Allstate, Anheuser Bush, Coca-Cola, Corona, General Motors, Home Depot, McDonald’s, T-Mobile, Toyota, AT&T, Ford and Unilver’s Degree for Men.

The live telecast will begin at 4 p.m. from Mexico, with Telemundo broadcasting in Spanish, and mun2, the network’s younger skewing English-language network, televising in English.

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