Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
Procter & Gamble’s Febreze today kicked off two new pet odor-eliminating products, as well as a print and online campaign to support the launch.
The Febreze Candles Pet Odor Eliminator (an odor-neutralizing candle) and Febreze Noticeables Pet Odor Eliminator (scented oil) have been added as product extensions to P&G’s existing fabric fresheners and Air Effects for pets. Print ads for the line will run in August issues of Family Circle, Country Living and People. Tagline: “Send pet odors packing.”
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in